Brand Craft • update • 6 min read
How to Price a Luxury Brand Website Project
A pricing logic framework for premium websites and private digital systems.
website pricingluxury digital pricingproject scoping
Premium project pricing should map to complexity, not only page count.
Scope should separate strategy, design, development, and continuity requirements.
A staged rollout model reduces risk for both brand and studio.
FAQ
What is the biggest pricing mistake?
Bundling all work into one fixed tier without complexity controls.
Should paid media be included in site pricing?
Usually scoped separately to protect delivery quality.